Video Lab EDU
Is Your College's Video Content Getting Views But Not Driving Enrollment?
Video Lab Edu is a free workshop for college marketing and enrollment teams built on the storytelling frameworks we developed working with Netflix — applied specifically to drive enrollment, not just views.
The Problem
Most college marketing teams are producing video content that performs well on social, but can't connect it to enrollment outcomes. The problem isn't your content. It's the strategy behind it.
Video Lab Edu was built specifically to close that gap.
What You'll Learn
The framework combines neuromarketing principles and storytelling tactics developed from our work with Netflix, built specifically for the enrollment context.
In 45–60 minutes, your team will walk away with:
-
A clear framework for creating video content that influences enrollment decisions
-
An understanding of the neuromarketing and storytelling principles behind content that actually converts
-
A way to measure what's driving enrollment and what isn't
-
A monthly short form content plan you can act on immediately
University of Wyoming College of Education grew their lead flow by 3x in 6 months using our video strategy.
WyoTech recruiters call our video work integral to their student recruitment.
"As soon as I saw the car burn out in that video, I knew I had to go to WyoTech."
— WyoTech Student
About This Workshop
Video Lab Edu is hosted by Brandon [Last Name], founder of [Agency Name]. We've spent years producing video content for colleges and universities — including work developed from our experience with Netflix. This workshop distills the neuroscience and storytelling principles behind content that actually moves people to act, applied directly to the enrollment challenge your team faces every day.
Join a Live Workshop
Free for college marketing and enrollment teams. Just drop your email below, and we will send you an invite to our next Video Lab.